With the increasing growth in the Print-On-Demand T-Shirt industry – and platforms like Merch By Amazon – demand has increased for cheap and easy T-Shirt designs.
This has flooded the market with designers offering T-Shirt artwork at very low prices (eg. from $5 per design through sites like Fiverr) – which can appear very tempting for newcomers looking to get a lot of designs for as low a price as possible.
And although what constitutes a ‘quality’ design is subjective, there are a lot of ways in which cheap designs can be a liability, rather than an asset.
In this article I’m going to give a few tips on finding a good designer, what to beware of, and how to approach the outsourcing of your designs to help build a long-term and sustainable business.